WE ARE HERE
TO GET TO THE
HEART OF THE
MATTER

WE ARE HERE TO GET TO THE
HEART OF THE
MATTER

THE STRATEGIC
VANTAGE POINT

                 

While building challenger brands and elevating legacy brands

                 

In today’s rapidly evolving marketplace, an abundance of challenger brands has emerged, thanks to the level playing field provided by the digital landscape. This digital democratization allows even the newest players to reach extensive audiences like never before. However, this growth has also led to a ‘sea of sameness’, where distinguishing one challenger brand from another can be a daunting task.

Legacy brands, too, aren’t exempt from mounting challenges.

Strategy is integral to design - of all types! The process encompasses a multitude of factors that contribute to the establishment, promotion, and sustainability of a business. Only by considering the target audience, the context, the communication objectives, and our unique offerings can we shape a message that truly resonates.

INSIGHTS, INTUITION
& DESIGN

We use insights and design to help build and scale businesses.

                 

Understanding of the landscape and industry are important factors to identifying the white space that is available for the brand to exist. The missing and most important piece is consumer intelligence. We build brands by helping them understand and better serve the people they’re trying to reach.

Armed with data, we then do a deep dive of the business to understand business strategy, product strategy, goals, objectives, visions

This leads us to the definition of the brand core. Defining the heart of the brand that beats consistently for all stakeholders.

Perfora

Changing the way Indians perceive oral care.

Consumer Research + Brand Stratedgy + Brand Identity System + Packaging Design

Perfora

Changing the way Indians perceive oral care.

Consumer Research + Brand Stratedgy + Brand Identity System + Packaging Design

Wellbeing Nutrition

NUTRACEUTICALS CAN BE SEXY TOO!

Brand Language + Packaging Design + Brand Video + E-Commerce Design

Wellbeing Nutrition

NUTRACEUTICALS CAN BE SEXY TOO!

Brand Language + Packaging Design + Brand Video + E-Commerce Design

Ziaho

Scripting the Indian chocolate story.

Naming Convention + Brand Strategy + Identity Design System + Packaging Design + Communication Design + Brand Film

Ziaho

Scripting the Indian chocolate story.

Naming Convention + Brand Strategy + Identity Design System + Packaging Design + Communication Design + Brand Film

Nuuk

Unifying the house proud tribe through form and function.

Brand Stratedgy + Identity System +
Packaging Design

Nuuk

Unifying the house proud tribe through form and function.

Brand Stratedgy + Identity System +
Packaging Design

The Rohet House

A brand experience that stays on, long after check out.

Brand Story +Identity System Design + In Room Collaterals + Web Design

The Rohet House

A brand experience that stays on, long after check out.

Brand Story +Identity System Design + In Room Collaterals + Web Design

Bagrry's

A home grown runner up challenges global giants.

Brand Identity System + Packaging Design + Social Media Strategy + E-Commerce Design

Bagrry's

A home grown runner up challenges global giants.

Brand Identity System + Packaging Design + Social Media Strategy + E-Commerce Design

OUR
PARTNERSHIPS

We're grateful to have worked with incredible client partners to learn and grow with.

BUILD
WITH US

With a decade of experience, dedication and passion, Stratedgy is here to breathe life into your business ideas! We're as interested in building a new brand or vertical, as are we to help you scale your business.