Stratedgy

PERFECT AND MESSY, JUST LIKE YOU

PERFECT AND MESSY, JUST LIKE YOU

Elevating the perception of burgers from junk food to epicurean delight? Not an easy task. Bun & Only emerged in a saturated fast-food market to offer gourmet burgers that celebrate life’s delicious contradictions. The quirky brand language is built on the concept of embracing ‘AND’ in a world full of ‘OR’. It features an ampersand morphing into a heart, turning a simple symbol into an emblem of inclusion and joy. Designed for the digital-first generation, every design element is thought through and naturally, Instagrammable.

Elevating the perception of burgers from junk food to epicurean delight? Not an easy task. Bun & Only emerged in a saturated fast-food market to offer gourmet burgers that celebrate life’s delicious contradictions. The quirky brand language is built on the concept of embracing ‘AND’ in a world full of ‘OR’. It features an ampersand morphing into a heart, turning a simple symbol into an emblem of inclusion and joy. Designed for the digital-first generation, every design element is thought through and naturally, Instagrammable.