Branding this charming gem has been a beautiful experience. We enjoyed being part of the brainstorming process right from conception, naming the eatery, designing the identity, the menu and other collaterals.

The brief was simple - to extend the cosy, at home feel the cafe has to its identity and overall aesthetics.

Stratedgy was entrusted with designing for this brand - right from the hand drawn identity, packaging and finally the wall decals for its very first outlet.